Nike Air Max 1 SP 'Concepts Heavy' hype accented with a signature Jumpman

accented with a signature Jumpman badge on the lateral collar

save for the various branding elements – including the Swoosh

The adidas Yeezy 500 meets at the intersection of the German brand's past technical concepts and designer Kanye West's pairing of industrial ethos meets fashion

Released on February 25

To commemorate Michael Jordan’s 1991 iconic ‘Like Mike’ Gatorade commercial

Nike Air Max 1 SP 'Concepts Heavy' hype accented with a signature JumpmanThe Concepts x Nike Air Max 1 SP 'Heavy' Heavy showcases a mixed material upper inspired by the counterculture of the late 60s. The Boston based retailer updates the sneaker with a blue tie dye denim upper and a cowhide forefoot overlay, the latter nodding to the Bethel, New York, dairy farm that hosted the Woodstock music festival. Reflecting the fashion of the times, brown corduroy lines the interior, a tiger camo print is applied to the mudguard,